Design leadership built on strategy, precision, and collaboration
I am a senior graphic designer, project manager, and design consultant with 15+ years delivering end-to-end communication across web, mobile, e-learning, and print. I have led initiatives that connected Sales, Marketing, Training, Innovation, and HR, translating complex briefs into clear visual systems that support corporate storytelling, education, and employee engagement.
My practice sits at the intersection of strategy and production. I move from discovery and information architecture to design execution, vendor supervision, and final delivery across WordPress with Elementor, responsive web, and press-ready print. Hands-on with the Adobe Creative Cloud suite, I approach each project with the final product in mind, optimizing design stages, production flow, and delivery time. I have a particular appreciation for the craft of production, ensuring that every detail aligns with both creative intent and technical precision.
With strong experience in team management and a collaborative, team-player mindset, I foster creative environments where designers, writers, and developers can work in sync toward shared goals. This depth allows me to align design outcomes with business metrics, quality standards, and realistic timelines and budgets.
Selected projects include work created for global brands and organizations such as Abbott, AbbVie, Merck, Club Med, Linde, Canadian Tire, Centennial College, Inclusion in Canadian Sports Network, Theralase, Rede Globo, and Brasil Brokers. I am bilingual in Portuguese and English and comfortable collaborating with multicultural teams to deliver measurable results.
Key Highlights
- Senior Graphic and Digital Designer with over 15 years of experience developing complex design solutions for global organizations in healthcare, technology, and e-learning.
- Proven ability to manage the entire design lifecycle, from brief and research to concept, production, client feedback, and post-launch evaluation.
- Skilled in collaborating with cross-functional teams in Marketing, Sales, Training, Innovation, and HR to ensure alignment with business goals and brand strategy.
- Strong command of Adobe Creative Cloud (InDesign, Illustrator, Photoshop) and web platforms such as WordPress with Elementor, with extensive experience in both print and digital adaptation.
- Experienced in leading and coordinating external teams and vendors across print, video, and digital production, ensuring quality, timing, and consistency.
- Expertise in responsive digital design, interactive e-learning materials, and user-focused experiences that connect content, technology, and design.
- Advanced skills in print production for high-end materials including reports, manuals, magazines, and brand identities, with precise control over color, typography, and finishing.
- Proactive in innovation, process optimization, and asset automation while maintaining focus on accessibility, performance, and best practices.
- Bilingual in Portuguese and English, with a strong ability to collaborate in multicultural and international environments.